Fact Sheet

PriceNetwork.ca

• Founded in July of 2001, PriceNetwork.ca is Canada’s premier comparison-shopping search engine in Canada.
• PriceNetwork.ca receives over 150,000 per month; these visitors search over 250,000 tech-related products on the Web site per month.
• Forty per cent of PriceNetwork.ca visitors revisit the Web site on an ongoing basis.
• PriceNetwork.ca lists over 90,000 computer and electronic related products, and over sixty retailers are registered with the Web site.
• Affiliate sales report an average of $7.00 per click on PriceNetwork.ca – reported by a single online CE retailer.

Statistics Canada

• In 2004, online B2C sales increased by 20% to $6.6 billion in Canada.
• The average Canadian household places 6.7 online shopping orders per year, spending an average of $144 per order.
• In 2003, over 4.9 million shoppers used the Internet to research product information and support purchasing decisions.
• In 2003, for every $10 spent online by Canadian households, $6.90 was spent on Canadian Web sites.

Additional Statistics

• Canadian search more than Americans with an average of 40 searches vs. 35 searches per month – Source: comScore
• Eight of ten shoppers use the Internet to decide what they want to buy prior to visiting a store, especially for tech related products – Source: The Economist
• Canadians performed over 120 million product searches within a month on US shopping search engines, receiving seven million visitors from Canada during Nov. 2004 – Source: comScore
• Eighty-two per cent surveyed prefer shopping online at a Canadian owned and operated Web site – Source: Ipsos Reid
• Consumers save 18 to 20% on average by using comparison-shopping sites to purchase products online – Source: Bay, Wall Street Journal